HOW DO I ATTRACT CUSTOMERS TO A NEW ONLINE BUSINESS?

online business
John S asked:


Aside from promotion of course. we only proposed my online comic book store. The primary conveyance of sell has nonetheless to arrive. In a meantime I’m not certain what to do to get people to select my store over larger, determined names. Part of a complaint is that for a primary pull my batch will be tiny until we can sign how good a commercial operation is doing. we do not wish a primary business to get frightened divided meditative we will have reduction than a aspirant (which we will during first, of course).

SetupBiz

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Posted on December 16, 2009 at 10:48 pm by SetupBiz.com · Permalink
In: Other - Advertising & Marketing · Tagged with: , , , ,

4 Responses

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  1. Written by screaming_through_insanity
    on December 17, 2009 at 9:23 am
    Permalink

    Low prices. Word of mouth. Offer them something different than the competition, such as social networking or forums.

  2. Written by MrBill
    on December 20, 2009 at 7:59 am
    Permalink

    The bigger outfits will have an advertising budget and be able to spend their advertising dollars in the mainstream advertising areas like newspapers, Yellow pages etc.

    What you could do is to use the internet and places like Twitter, Facebood, Myspace, etc. Use these social media sites, search on the term comics or comic books, and find out where people are talking and writing about them. Get involved in those conversations and let folks know what you have. You may even find those that are looking for specific issues etc. When you create your profile pages make sure you post your link to the store there.

    Have a great day and an even better tomorrow!

    Bill

  3. Written by DIMAgic
    on December 23, 2009 at 7:39 pm
    Permalink

    Well that’s a hard question. You definitely need advertising everywhere it’s possible.
    1) Probably you can create fliers, business cards, attractive logo and other branding stuff (for this purpose I would recommend these guys:)
    2) You need search engine optimization (SEO) (google it if you do not know how to do this)
    3) You need to drive traffic to your site constantly and especially before your website is indexed by the search engines (you can read some info here:)

  4. Written by VicSEO
    on December 24, 2009 at 12:20 am
    Permalink

    The most effective way to advertise on the Internet is
    to first set up a website and publish its domain name
    on major search directories such as Google.com,
    Yahoo.com [at?...... and
    MSN.com since 85% of Internet shoppers rely on these
    search directories to provide them with goods and
    services. In a sense, these search directories are a
    very large Internet Yellow Pages.

    Nevertheless, should your website or opening webpage
    fail to contain "generic" keywords, then anyone using
    such "generic" queries will not be able to discover
    your website. Your domain name [URL] of your website,
    in a sense, will be invisible, undiscoverable.

    You may want to consider some simple algorithms which,
    when observed and committed in designing of a website
    with placement of various critical metatags that can
    surely achieve a high search engine presence and
    increase Internet traffic to your website. These
    metatag strategies work well with published webpages
    at Google and Yahoo.

    Design: Should you create an extensive Flash-based
    website, make sure to fill-in the property entries
    such as the Title, Description and Keywords. Failing
    to do so, leaves no hard HTML or ALT resource that can
    be readily indexed by search robots. Also consider the
    Internet audience and their incoming setup. For
    example, if they are on analog/dialup, Flash webpages
    take too long to load up and therefore analog users
    will likely lose interest and discontinue entering the
    Flash site. On the other hand, anyone on hi-speed DSL
    lines, will welcome Flash pages which load quickly. So
    before designing a pure Flash websitge, ask the simple
    question, “Who’s my end user – is he on dialup or
    DSL?” And if you had to choose between these two users
    for maximum marketability, then select analog users
    since 80% of most resident users are still analog
    Internet subscribers and pure HTML designed webpages
    is best for them.

    A non-Flash-based website which relies on hard text,
    is far easier to be indexed by search robots. Limit
    the use of stylized text saved as .gifs since as a
    graphic, they are not indexable by search robots.

    Avoid use of frames since any number of search robots
    are unable to properly classify textual material.

    Placement of Metatags:

    A ranking or search order does take place with Google
    and Yahoo and it begins with the “Title” metag which
    should consist of no more than 65 characters separated
    by commas. The “Title” should describe in generic
    terms, the goods and services, followed by a location
    from which the resource is located, i.e., city, state.
    The placement of a domain name which is not generic
    within the “Title” is not appropriate, unless your
    domain name is a major recognizable brand name.

    The second metatag is the “Description” which is
    usually 25-30 words to form a complete sentence which
    best describes one’s goods and services.

    And the very last category – “Keywords” are also
    somewhat limited to 15-16 words which can be plural
    and compound in nature. Again, avoid multiple entries
    which could be mistaken as “spamdexed entries” which
    is defined as the loading, and submission of
    repetitive words into a particular metatag category.
    “Spamdexing” when discovered on a webpage and reported
    to Google’s spamreport.com can result in the
    elimination of your website from their search
    directory.

    Good luck!

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